New These New Puritans Video – “We Want War”

brandon | December 7, 2009 - 10:01 am

My favorite These New Puritans track is still the looping 15-minute “Navigate, Navigate” that they wrote for Hedi Slimane’s Autumn 2007 fashion show, so I’m glad to see the extended oddness of “We Want War,” the 7-minute first single from the Brits’ second album Hidden. As far as the sophomore album goes, their UK label notes:

Hidden features six-foot Japanese Taiko drums, a thirteen piece brass and woodwind ensemble, sub-heavy beats, prepared piano, a children’s choir, Foley recording techniques (including a melon with cream crackers attached struck by a hammer, used to simulate the sound of a human head being smashed), and the ethereal voice of Heather Marlatt from dream-pop group Salem.

The majestic splashes, slow-motion floating, and icy mirroring of the ballistics-influenced Daniel Askill-directed video go nicely with all of the above.

Hidden is out 1/18 in the UK via Angular/Domino and 3/2 in the US via Domino. You can get a snippet-to-snippet preview MP3 at thesenewpuritans.com in exchange for an email address.