the morning benders – “Excuses”

the morning benders – “Excuses”

The anatomy of a bona fide buzz cycle: stoking anticipation by securing a solid label and co-producer, releasing one of your album's more promising tracks, demonstrating you're a threat in concert at a killer coming-out party, and then (literally) orchestrating a live video with a song, cameo list, and conceit so strong it had no choice but to go viral. ...
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