Ariel Pink & Jorge Elbrecht – “Hang On To Life” Video

By Tom Breihan / July 31, 2013

A few weeks ago, Ariel Pink teamed up with Jorge Elbrecht, the luxe indie-pop auteur behind projects like Lansing-Dreiden and Violens, to release the weirdly smooth single “Hang On To Life,” and we named it our favorite song of that week. Today, the song gets a video, which Elbrecht directed with Alejandro Cardenas, and it’s mostly made up of soft-focus shots of Pink and Elbrecht looking elegantly disheveled. There’s also some slow-motion footage of a yellow lab shaking water off, just to make the “you screwed the pooch” lyric uncomfortably literal. Watch it below.

The “Hang On To Life” 7″ is out now on Mexican Summer.