The natural order of things goes something like this: A listener gets really into a musician, learns as much online as he can about that musician, maybe gets a tiny bit creepy about it. So leave it to the densely lyrical art-poppers WHY? to invert that formula completely. Next month, WHY? will release the new EP Golden Tickets, and each of its songs is about a specific fan of the band. The songs include a whole bunch of information about said fans, information that the band found by stalking their fans online. So if you’re a big WHY? fan, there’s at least some chance that there’s a song about you on the EP. One of those songs is the fractal pop tune “Murmerer,” which you can hear below.

Golden Tickets is out 9/17 on Joyful Noise.