While Cities Aviv’s last video saw him surrounded by friends, the video for “Don’t Ever Look Back” finds the producer completely alone and vulnerable. The clip, directed by Rimar Villaseñor, mainly converses in flashing lights and shades of grey. “This piece was meant to speak as a coordination between the internal and extraterrestrial nature of portals,” the Memphis native says in a Facebook post. “If “Come To Life” is to be the total mantra, then this piece stands as its title track in that it embodies the personal crossover one must take to step out of one’s self. Merge with the void and don’t ever look back.” Watch the video below.
Come To Life is out 1/28 on Young One Records.