2014 Billboard Music Awards - Arrivals

Limp Bizkit still exists, but frontman Fred Durst has maintained a healthy side hustle as a film director for years now. He’s helmed major motion pictures such as the Ice-Cube-starring family comedy The Longshots. He’s done short films such as his recent religious mockumentary The Truth. And now it seems he does commercials too. What’s crazy about this eHarmony spot Durst directed is how completely straightlaced and un-Biskit-like it is. Never would I have expected something so cutesy and G-rated from the guy who once took part in the sarcastically titled Family Values Tour, but there it is: A kindly old man and two young children joking around about online dating in the most innocent of fashions. “It was a really amazing experience,” Durst told Ad Age. “The chemistry was perfect right off the bat.” Watch it below.

(via Complex)

The 8 p.m. bedtime punchline really got me, how about you guys?

[Photo by Frazer Harrison/Getty Images.]

Comments (8)
  1. I was expecting something along the lines of, “eHarmony: Don’t just do it all for the nookie.”

  2. Neil Warren, the founder of eHarmony, was my parents marriage therapist. My parents are divorced.

  3. Fred Durst…hmmm, rings a bell, but I can’t place it.

  4. This is one of the seven signs of the apocalypse isn’t it? It’s a been a while since I read Revelations…

  5. Ah, I say good for Fred. At least he’s trying to move on to other creative outlets and not desperately cling on to those Nookie days.

  6. When asked of his directing style, Durst said, “I’m pretty hands on. During takes I’m often on the sidelines shouting, ‘Move in now move out! Hands up now hands down! Back up, back up!’” He also expressed a preference for long takes, noting that he prefers to “Keep rollin’ rollin’ rollin’ rollin’.”

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