Kanye Says His New Album Coming This Fall Will Be Poppy, Lead Single “All Day” Is Out Soon
Kanye West is on the cover of GQ’s August issue. The Q&A is out in the world now, and it’s fantastic. He acknowledges that Drake has become the center of hip-hop but asserts that he could take it back if he wanted. He compares the second verse of “New Slaves” to Coming To America and Anchorman and quotes Step Brothers when explaining why he decided to get married. (Dude seriously loves Will Ferrell.) As usual, there’s great stuff about fashion and celebrity and marriage and fatherhood. But most importantly, there’s some information about Kanye’s next album, which he expects to release this fall:
I don’t know, man. I hope I can get one of these songs out in the next couple of weeks, just to have something up and running. But I think most likely September. I go back and forth. Like, should it be September or should it be October? Should it be November? When Beyoncé was working on her last album, she took a while. I was thinking it could somehow come out in June, like Yeezus, and just kill it for the summer. But then I’m like, I have to work on Adidas and be with my child.
When asked if the album would be more poppy, “like Twisted Fantasy or Graduation,” he said yes and that lead single “All Day” will feature lyrics akin to a Jay Z verse:
I think just my usual pattern is like that. It’s like a pendulum. The pendulum gains momentum by swinging in the other direction. Even lyrically, I think about certain lines that I say on my new single, which is called “All Day,” that usually Jay would say, but Jay’s not on there. So I say, All day, nigga, it’s Ye, nigga. Shopping for the winter, it’s just May, nigga. Ball so hard, man, this shit cray, nigga. You ain’t getting money unless you got eight figures. Right? Jay would have said that. And then eventually I would have came in with, like, whatever I come in with. But the balance of a meal is that when people walk in, they want water first. People definitely weren’t getting water first on Yeezus. I do fight with myself to say, “Keep fighting.” But also, you know, you can’t win every single fight. It’s a long war, and if you’re out there trying to, like, blow up every single building, you won’t win the war.
He also said he was mad that Rick Rubin said he rapped most of his Yeezus lyrics in two hours before hopping on a plane:
Yeah! Because yeah, I rapped them. But I worked on them for like eight months! And the thing is, I had to finish the verses in order for the album to come out, and it’s game time. I didn’t freestyle those verses. That shit was worked and processed and Disneyfied and everything. By the way, those lines are super scary and serious, and everything that I’m saying on Yeezus is super politically direct, so I think that it’s funny that you said that, because I think he needs to clarify that to people—that I didn’t make it up in that time. I just said them in that time.
And he reflected on Yeezus one year later:
I think Yeezus is the beginning of a completely new era of music. It was all new rules. It just broke every rule possible. None of the ideas were popular ideas. Even “Bound 2,” when the video came out, I think people’s apprehension—I mean, it’s the same as any other Kanye West video. You just have colorful bears running around. It was completely morphed and weird and psychedelic and really druggy. I would have just liked to have had more nudity in it. That’s the only thing. I just want to do crazy, colorful shit like that that has more nudity.
Read the full interview at GQ.