Make Your Own Crappy Bachelorette “Mix Tape”

Make Your Own Crappy Bachelorette “Mix Tape”

Someone at ABC, probably an intern, is cool and knows about the existence of muxtape.com. This intern must have suggested in a meeting that ABC promote the new season of The Bachelorette by allowing viewers to make their own "mix tape" and post the widget on their Facebook pages and blogs. Good idea, bad execution, starting with this lie: The ...
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