TDE’s Southern rep Isaiah Rashad followed up the bleakly fantastic sing-song of “Nelly” with the rapid spitfire of “Smile” yesterday. Today, the Chattanooga rapper gives the latter the visual treatment. Director PANAMÆRA shapes a cool clip with smoky, ruby-tinted shots of Rashad cruising around in an old-school whip with a companion in the passenger seat. The closeups of several different types of mouths and teeth — gold grilled, crooked, straight, white, yellow-ish, etc. — within an ’80s/’90s-era television complete with knobs are an inventive touch, adding a bit of flair to a literal take. The followup to 2014’s excellent Cilvia Demo is looking low-key awesome. Check out the video below.
No news on Rashad’s proper studio debut yet, but yesterday would be cool.