Grimes Is The Face Of Stella McCartney’s New Perfume

ICYMI, Grimes put out an album last year by the name of Art Angels, and it’s a towering mass of sugary and strange pop excellence. Today, Stella McCartney announced that Claire Boucher is the face of the designer’s new fragrance called “POP.” In keeping with Grimes’ commitment to environmental sustainability, the perfume is packaged in boxes that originated from sustainably managed forests. Check out the advertorial poster, shot by Glen Luchford, above.