The National’s “Fake Empire” can be read as either political or romantic (or a Late Night stunner). It’s mostly the former in an almost three-minute Obama spot titled “Signs Of Hope & Change” that aired in Denver before Barack’s big DNC speech. You won’t get to hear Matt’s words because it’s an instrumental version; instead, everyday Americans to tell us their thoughts on the upcoming election and the part they’re taking in the grassroots campaign around Obama’s candidacy. The visuals are edited to the pace of the song, so it moves beyond background music.


As far as whose side the National are one, this shouldn’t be a surprise: They have those nifty Obama-themed Mr. November t-shirts for sale, too.

Comments (12)
  1. They changed the song a bit.

  2. There’s a great American Apparel Obama shirt right now at http://www.MoveOn.org. Donations ($12 min.) will help register half a million young voters in swing states. What a great idea!

  3. It’s a beautifuly made video. I’m just seeing this now during the RNC. Both the Democrats and the Republicans have been doing some cool visual stuff to get their messages across, especially because they’ve been getting less and less time to present their messages unaltered and un-commented-on. Videos like this, and the video packages that preceed most of the major speeches at both conventions are a new way to get a narrative across in the same way that documentaries (or perhaps documentary trailers would be a better analogy) get the story across quickly and visually.

  4. kouaes  |   Posted on Sep 3rd, 2008 0

    The guy at the beginning sounds a lot like Zach Galifianakis.

  5. Sean  |   Posted on Sep 4th, 2008 0

    JIN!!!!
    (56 seconds in)

  6. jane  |   Posted on Sep 4th, 2008 0

    the song is a perfect backdrop for this campaign. videos like this make me cry. call me a softie, but if you’re not moved by this then you have no soul. like mccain.

  7. bv  |   Posted on Sep 4th, 2008 0

    “the song is a perfect backdrop for this campaign. videos like this make me cry. call me a softie, but if you’re not moved by this then you have no soul. like mccain.”

    or… you’re not an american

  8. Christ, I can’t stand Americans in politics mode.
    Everything is TV first———-Politics a distant second.

  9. Doug  |   Posted on Sep 4th, 2008 0

    I saw this at the speech… the national are definately one of my favorite bands. it was awesome.

  10. Ryan  |   Posted on Sep 8th, 2008 0

    Wait, Obama/”Mr November” shirts?

    Does this mean he won’t fuck us over?

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