Wilco: The Coffee Is Here … What Should They Brand Next?
Nothing goes better with a Wilco sandwich than a delicious cup of Wilco direct trade coffee. According to the band’s website, some of Wilco’s members visited Inteligentsia Coffee’s Cupping Lap to pick their favorite variety. They settled on a coffee from the Sidama region of Ethiopiam, grown by the Homecho Waeno co-op. Here’s what it tastes like:
The aromatics of coffee blossom and violet make way for an incredibly graceful and elegant cup. The body has a light and silky quality, like fresh whipped cream, that beautifully compliments the ever-present note of citron, juniper berry and vanilla. As it cools, the cup blossoms into notes of confectioner’s sugar, rosehips, and soft raisin, resonating on a pristine finish with a touch of milk chocolate.
Sounds like Wilco in a cup. And at $21 dollars per pound, it’s at a price only a Wilco fan could afford. So, what should they brand next? Wilco coffee grinders seems like a good start, and like a nice gift for your dad (maybe he’ll get you a Wavves weed grinder in return).