New Kid Cudi (Feat. MGMT & Ratatat) – “Pursuit Of Happiness”

brandon | September 8, 2009 - 9:04 am

Following “Day ‘N’ Nite” and the Kanye and Common-featuring “Make Her Say,” “Pursuit Of Happiness” is Man On The Moon: The End Of Day’s third single and the first to feature the production of Ratatat and vocals of MGMT. (The Ratatat guys also produce and appear on “Alive.”) It’s a mellow positive track that lets us know, more or less, that it’s all good: “I’m on the pursuit of happiness / And I know everything that shines ain’t always gonna be gold…” A reference to Andrew VanWyngarden’s body paint, perhaps? Not really. The real inspiration for the I’ll-be-fine can-do philosophizing appears with Mr. Cudi in the accompanying press photo: “Crush a bit / little bit / roll it up / take a hit / Feelin’ lit.” Yes, that’s it.

The album art is pretty lit, too.

Man on the Moon: The End Of Day is out 9/15 via G.O.O.D./Universal Motown.