Last night while watching Grey’s Anatomy, we spotted a Holiday Target ad with a familiar, albeit slightly modified song in it. Maybe you caught it, too: Jim Noir, that English electro bedroom popster, has rewritten “My Patch” to help ring in the holidays. Who does he think he is, Sufjan? Via Ad Age:
In perhaps an unwitting nod to “Christmas Is All Around” from “Love Actually,” Noir has taken his quirky, almost-antagonistic single “My Patch” and sprinkled it with plenty of holly and snow. What was once “If you ever step on my patch / I’ll bring you down / I’ll bring you down” is now hilariously “Holidays are times of magic / We’re counting down / We’re counting down.”
This got us thinking about other songs that’ve been rewritten to sell things. So Jim Noir’s jingle along with a few others from the past couple years after the jump.
PRODUCT: Target
ARTIST: Jim Noir
PITCH: “Holidays are times of magic, we’re counting down”
PRODUCT: Outback Steakhouse
ARTIST: of Montreal
PITCH: “Let’s go Outback tonight!”
PRODUCT: Kraft Crumbles
ARTIST: EMF
PITCH: “They’re crumbelievable!”
PRODUCT: Swiffer
ARTIST: Devo
PITCH: “Swiff it!”
PRODUCT: Maxwell House
ARTIST: Madness
PITCH: “We only grow the finest beans…”
Love those Swiffer goth kids. Unfortunately we couldn’t find any footage of the commercial that gave us our headline– the Go-Go’s “We Got The Beat” modified for Papa John’s Pizza. Unsettling to hear a bunch of women yelling, “We got the meat”? Crumbelievable.
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LMFAO @ Crumbelievable! Oh man, I had forgotten about that one. That Outback Steakhouse bullshit is pretty unforgivable too. They all are.
That Swiffer advert is pure gold! Did Devo/Mark Mothersbaugh re-record that? Sounds VERY MUCH like everyone’s favourite Spudboy’s.
And trust that annoying emo kid to let pretension get in the way of her mother completely outswiffing her! Go, Mom!
I want to hear My Chemical Romance team up with a flooring company…
“Because one day, You’ll need some, new carpet, or maybe even more, install some black parqueted.”
I should get points for being first to write “parqueted” on a Stereogum comment.
DwD
no dwd, you shouldn’t.
Click here and get ready to laugh your ass off. 1982 Members Only jacket commercial. “Because when I put one on something happens.” Yeah, your chances of getting laid drop by about 100%. Anthony Geary, what a cheese dick.
http://www.youtube.com/watch?v=PIzvdSqsvDw
Points? What on Earth do you mean? Is this some type of new-fangled commenting diet regimen you’re on, Dunphy?
Actually, Question Mark, if I keep my comments that make an ass of myself under 200, I can have pizza tomorrow.
Oh, wait.
Damn.
That pizza’s gonna be mighty dry…
DwD