Meet our new sister blog. It is not a music blog.

If you’ve been reading Stereogum since the beginning — January 2002, when it lived on LiveJournal (!) — you know that I have a passion for pop culture beyond indie rock. During its first few years, Stereogum featured all sorts of entertainment coverage, then eventually narrowed its focus exclusively to music. The site has expanded since then: we’ve launched successful live events and original music compilations. We even made t-shirts. But this is our biggest endeavor yet. A sister blog devoted to visual entertainment — TV, movies, Web shorts, games — has long been part of the ‘Gum plan. I registered Videogum.com a little over two years ago. Now, finally, we’ve got something to show you…