Fever Ray, aka the Knife’s Karin Dreijer, created a sublimely creepy video for “If I Had A Heart,” the first track on her excellent self-titled debut. The atmosphere lets up for at least part of the beautiful Martin de Thurah-directed video for track two, “When I Grow Up.” (If Dreijer ends up making a video for track three “Dry And Dusty” next, I’ll begin to suspect some kind of serialized project for the collection). This is what de Thurah had to say about “When I Grow Up”‘s visual treatment:

That initial idea was something about something coming out of water — something which was about to take form – a state turning into something new. And a double headed creature not deciding which where to turn. But the idea had to take a simpler form, to let the song grow by itself. I remembered a photo I took in Croatia two years ago, a swimming pool with its shining blue color in a grey foggy autumn landscape.

Dive in:

Fever Ray is out 3/24 via Mute.

Comments (28)
  1. So Fever Ray is covering Garbage?

  2. star  |   Posted on Feb 16th, 2009

    Eww. Gross shoes much?

    But cool song and video.

  3. i wish she’d show herself more, she looks gorgeous! such is life; good song, however.

  4. Let it never be said that Fever Ray doesn’t know how to make a interesting video.

  5. mary smith   |   Posted on Feb 16th, 2009

    fucking awesome

  6. having known how that song progresses and the way the beat comes in, i was really excited to see how this video would unfold. to say the least – shit, that was quite good.

  7. jesus  |   Posted on Feb 16th, 2009

    so bjork?

  8. Looks a bit aboriginal. Also looks like it’s time to clean the pool.

  9. crentist  |   Posted on Feb 16th, 2009

    i think this video is actually creeper than “if i had a heart”. eerily flexible long haired wiccans give me the creeps.

  10. joey   |   Posted on Feb 16th, 2009

    I really don’t see why people continue to compare to Bjork.

  11. joey  |   Posted on Feb 16th, 2009

    p.s. i was thinking she wanted to create a video collection for the whole album, which would be incredibly fantastic. dry and dusty is my favorite song

  12. This video was great! I wish I could have asked her about it. :( Whats with the guy watching!?

  13. I want to make a fever ray video. These are rad!

  14. i like the vid

  15. Not so much a fan of the music but his music videos are incredible! I cant wait for his Directors Series dvd!

  16. njoy  |   Posted on Feb 17th, 2009

    I am obsessed with this song.

  17. Terry's Chocolate Orange  |   Posted on Feb 17th, 2009

    i’m going to hop the fence and do this on my neighbor’s diving board…

  18. Jeff  |   Posted on Feb 17th, 2009

    Martin de Thurah is a fucking genius! The Royksopp video he did might just be the best video ever, and his video for Carpark North’s ‘Human’ is unreal! Check it out if you haven’t seen it

  19. bagual  |   Posted on Feb 18th, 2009

    bored………
    Why this videos are always ….like this??… some dirty lonely place, a girl (model) in some stupid trip?

  20. These Swedish are good… I find with Fever Ray and other bands (not just swedish) some kind of synthesis of a tribal energy (individual/community) with a global musical language (globalization); synthetic sounds with a visceral energy. They don’t annul each other… This is very interesting, and I think this tell us something about culture and society in general…

  21. That old guy is like, “Fuck, that’s not Karin Dreijer,” and I was like, “Shit, he’s right…”

  22. who is she in the video?

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