i hear ya, all i keep hearing about is beach house, grizzley bea, the xx, dirty projectors animal collective, and titus androfuckus or whatever. i love music just as much as anybody else but as soon as any of these bands start appearing in commercials or in thtop 10 in itunes…guess what? trendy beardo guy who rides a 10 speed to work “because it’s good for the enviromnent but really i’m too cheap to buy a car” is going to hate it and go on and to tell everyone how cool he is because he found a great band no one has heard of. it’s recprical….sorry i needed to vent.