Watch Eleanor Friedberger’s Lucky Brand Jeans Spot

Eleanor Friedberger is the subject of a new commercial for Lucky Brand Jeans for their #standout campaign. The Fiery Furnaces singer stars in a commercial and appears in a few photos for the clothing company. She begins the ad by taking about herself in the third-person, which is a weird thing to do: “Eleanor Friedberger is a singer and a songwriter. Eleanor would say to always be present, which is a really hard thing to balance, having expectations but also be focused in the moment.” And then she mentions that jeans and a t-shirt would be her ideal clothing option. Not much more to it than that. You can watch the ad below.