Pharrell and his family have partnered with gourmet grocery chain Dean & DeLuca on a new line of food products based on old family recipes. The Williams Family Kitchen line was announced today at the grand opening of a new skyscraper housing Dean & Deluca’s flagship store in Thailand.
“It was an honor to help my dad turn his cooking pastime into a business with this Dean & DeLuca collaboration,” Pharrell said at the event. “His recipes are so good — my whole family is addicted to his cooking. Our father son agreement was that he would make food with healthier ingredients that were a better choice for his lifestyle and would essentially help add years to his life. The kitchen is where everyone hangs out to talk and eat, hence the name.”
The Williams Family Kitchen line will be available starting spring 2017.