A couple of months ago, the bedroom-R&B auteur Tom Krell, better known as How To Dress Well, released his impressive wounded-pop album Care. Today, he follows up his video for first single “Lost Youth / Lost You” with a new one for “Salt Song.” For this one, Krell teamed up with the makeup artist Kelseyanna Fitzpatrick. The video starts as a series of close-ups of abstract paintings, which slowly reveal themselves to be something else. Below, watch the video and read a statement about it from Krell.
When I first came across Kelseyanna’s Instagram, I fell in love — I felt like I had discovered a new lifeform! I am so enthralled by how she basically perverts the rules of her discipline and just absolutely prioritizes beauty and inventiveness over conventions. I feel like her relationship to make-up and my relationship to pop are very similar. What she does to people’s faces resonated with me as somehow close to what I wanted to do on “Salt Song.”
Care is out now on Domino.