Kendrick Lamar’s DAMN. is already an iconic album with an iconic name, but in an alternate universe, it might have been called What Happens On Earth Stays On Earth. Lamar guested on Big Boy’s morning radio show on LA’s Real 92.3 to chat, and as Pitchfork points out, Lamar told Big Boy that he almost named his album What Happens On Earth Stays On Earth, a line uttered by Kid Capri on the DAMN. tracks “ELEMENT.” and “DUCKWORTH.” and rapped by Kendrick on “FEAR.” He explained that the long title just “didn’t read right” and he landed on DAMN. for the following reason:
There was so many different ways you could put it in my head. Damned if I do, damned if I don’t. The loudness of the record. When I think about “DNA.,” when I think of “HUMBLE.,” when I think these records, it just felt like that.
Lamar also addressed rumors that DAMN. has a companion album — no real confirmation on that, though he already seemingly shot down the rumors back in April — and talked about the impressive number of unreleased songs he’s recorded. Check out the full interview below.