The Sweater Song

The Sweater Song

Today NY Post looks into one of my favorite pasttimes: investigating the music that's played in retail stores.More retailers are playing original mixes in their stores that are tailored by expert tastemakers to represent the brand's individual style. The practice is called "audio branding," and for many of today's most popular stores - including H&M, Nike and Abercrombie & Fitch ...
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