Pela Lands On Veronica Mars

Having the kids of the CW soap stroll in the sand to your tune for two minutes may not pack the unit-pushing punch of soundtracking a McMontage on Grey’s Anatomy, but it’s a step up from a gig at The Delancey. Take this clip to 1:32 and let it ride for two minutes of beach flirting and lifeguard station banter, set to the Billy’s bleeding heart vox on “Lost To The Lonesome.”

The Brooklyn band’s soul-baring arena rock has been bouncing around the LES for awhile now (last time we saw ‘em we ended up with El Madmo), and the band is set to get the old package-and-push treatment this April, which means more TV is more than likely. For now, Pela will make a song from the upcoming release available each week, to stream at their homepage. We rather enjoy the War-era U2 of “Tenement Teeth,” but “The Trouble With River Cities” is the best candidate for the inevitable Grey’s treatment.

Anytown Graffiti is out 4/24 on Great Society.