New Matthew Dear Video – “Don And Sherri”

The tune that made Hummer’s ad spots so hummable finally gets its own, entirely more eco-friendly video. Cool production notes, too:

Directors Judy Welfare and Jeremy Hollister capture much of the song’s fervent busyness by using a special 5 camera rig splayed out in a semi-circle and attached to the bed of a truck. With Dear literally hanging out over the street, they used mirrors to create a layered effect, similar to the vocals on Don and Sherri, except these shots were achieved for real, in-camera.

From the outstanding, Vonnegut’s Cat’s Cradle referencing Asa Breed:

Who needs a gas guzzler when you’ve got a five-camera + mirrored truck bed? Asa Breed is out via Matthew and Sam’s Ghostly International label. Also, “Don And Sherri” is being released on an EP by the same name, featuring a cover by Hot Chip, a remix by M.A.N.D.Y., and a DJ Koze (Kompakt) remix of other Asa track “Elementary Lover” (originally performed by Matthew Dear and labelmate Mobius Band). More info on the Don And Sherri EP here.

UPDATE: Take a listen to the Hot Chip take…
Hot Chip – “Don And Sherri” (QT | Real | WMA)

AND as jp reminds us — bringing the live show to Studio B Halloween night. The rest of his scheduled tour dates:
10/24 – Minneapolis, MN @ Triple Rock
10/25 – Madison, WI @ Cafe Montmartre
10/26 – Chicago, IL @ Smart Bar
10/27 – Cleveland, OH @ Grog Shop
10/31 – Brooklyn, NY @ Studio B (as Matthew Dear’s Big Hands, w/live band). DJs include Juan Maclean, Morgan Geist, T&T (DFA’s Tim Goldsworthy & Tim Sweeney), Derek Plaslaiko