JJ – “All White Everything” Video

JJ - "All White Everything" video

JJ – “All White Everything” Video

JJ - "All White Everything" video

The Swedish narco-pop experimenters JJ are coming back later this summer with their new album V, and first single “All White Everything” might be the most straight-up gorgeous thing they’ve ever done. The song’s new video is a compellingly strange vision, a story that takes place entirely in one of those repressive, over-prescriptive mental hospitals where everything is white and where wraithlike contortionist interpretive dancers stalk the hallways. Strange and magical things happen in the hospital, and it’s never entirely clear what’s going on, if we’re seeing hallucinations or what. If you watched the V album trailer, some of the images might look familiar, but it’s still a deeply weird viewing experience. Olivia Kastebring directs; watch it below.

V is out 8/19 on Sincerely Yours/Secretly Canadian.

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