1989 Will Become 2014’s First Platinum Album In Its First Week

When we learned that no 2014 albums had yet gone platinum, we speculated that Taylor Swift’s 1989 would be the first to do so. And indeed, Billboard is projecting that Swift’s latest will easily sell a million copies this week. That will make it Swift’s third straight album to go platinum in its first week, following 2010’s Speak Now and 2012’s Red. It will also mark the best opening week sales since Red sold 1.21 million in its opening frame. And it will instantly make 1989 the second-best selling album of 2014, trailing only the Frozen soundtrack’s whopping 3.2 million. Beyoncé’s self-titled surprise is the current #2 with 787,000 sold this year, though that figure doesn’t account for the 1.3 million copies it sold in the final three weeks of 2013.

1989 is out now on Big Machine. Read our review here.

Tags: Taylor Swift