Ty Segall has debuted a new short film to accompany his recently released album, Emotional Mugger. It was directed by Matt Yoka, who has worked with Segall in the past on videos for “Manipulator,” “The Singer,” “Thank God For Sinners,” and “Goodbye Bread.” The new short film is a 14-minute and exceedingly gross journey through L.A.’s seedy underbelly. In an interview with Indiewire, Yoka had this to say:
The Mugger video is a reflection on Los Angeles (and in general, urban plight and anxiety). Ty and I are big fans of practical/in-camera gore and effects, so this was an opportunity to experiment with those traditions. It’s just important for me to use those effects as commentary (in the vein of Terry Gilliam and David Cronenberg). One thing I think is cool about the video, is that Ty and (the album’s producer) F. Bermudez remixed the album specifically for the video… unlike most music videos, when you watch ‘Emotional Mugger’ you are getting to hear different versions/interpretations of the music — so watching this video is not really about hearing music from the album as it’s getting another experience from the Emotional Mugger dimension.
Emotional Mugger is out now via Drag City.