Honestly, I haven’t messed with Puff Daddy or any of his monikers from a very young age. Even as a kid I would wonder who the annoying dude was on Biggie’s songs. But those remnants of resentment may have caused me to sleep on his latest offering, MMM (Money Making Mitch), and as the videos slowly roll out from the project, I think that may have been a mistake. After all, the album was named after one of the greatest hood tale characters of all time: Mitch from Paid In Full. Anyway, Puff Daddy & The Family have given the Ty Dolla $ign-assisted “You Could Be My Lover” the visual treatment and it’s hood opulence at its finest. The clip opens with the artist formerly known as Diddy frolicking in a silk Versace robe with his dog and a cup of tea, and turns into a Ciroc-fueled (of course) party in LA with Ty and newcomer Gizzle dancing with the Bad Boy head and plenty of beautiful women. I definitely wouldn’t mind being at that party as long as that super infectious bass line was playing. Check it out.
MMM is out now.