It turns out the NIN-echoing, pin art-themed video for Heart On single “Wannabe In La” wasn’t the official version. It was the “pins version.” Following that line of titling, this is the “Jesse Hughes, wearing devil’s horns, dances around like a jackass amid colorful backdrops and less colorful palm trees version.” Which, in general, is more exciting than the “pins version,” though also a bit more annoying.
They should have just gone for some sort of aesthetic cohesion with the “Wannabe In LA” single’s NSFW (?) album art.
Heart On is out 10/28 via Downtown.