Back in spring, Danish prog overlords Mew returned after a six-year silence with +-, a new LP that won Album Of The Week props from us. They’ve already made videos for the album tracks “Satellites” and “Water Slides,” and now they’ve come up with a novel way to make a clip for the surging, expansive track “The Night Believer.” In this one, Mew got help from 1,000 different fans from 65 different countries, and all of them show up onscreen lip-syncing the song at one point or another. Director William Reynish plunges the band members and the fans into a CGI world that recalls Carl Sagan’s Cosmos and early virtual reality, and most of the fans only appear onscreen for a few nanoseconds. If you recorded a part for this video, you better be quick with the pause button if you want to see yourself. Check it out below.
+- is out now on Play It Again Sam.