We are now about halfway into 2019, and nobody has made a better music video than the one for Billie Eilish’s “Bad Guy.” I honestly don’t think anyone will. This week’s picks are below.
I love the idea that it was easier to build a freaky CGI dreamworld than it was to teach Ed Sheeran to dance.
We could probably do without the outro where a bunch of kids describe all their ideal schools, thus spelling out the whole idea of this video a little too obviously. But this vision of Black Hogwarts is a beautiful thing.
The Lizard Wizard have to be our most convincingly unhinged rock ‘n’ roll maniacs since… what? The Butthole Surfers? God bless.
It’s always smart when pop stars find ways to address their own public personas in their music videos. Like when Taylor Swift and Katy Perry spend a few years lightly beefing and then make friends in a video! Nice! Or when Cardi B is on trial for a strip-club fight, and there are rumors that it’s over her husband cheating on her, and then Cardi has a music video where a dude cheats on her and she naked-murders scores of models and then drowns someone in a prison toilet! Also nice!
This is where I throw my hands up and admit that I have no idea what counts as a music video anymore and what does not. This one uses basic music-video visual language, so I think it counts. And no, it’s probably not fair to compare a presumably Netflix-funded hallucinatory 15-minute dance recital from one of our great living directors to the shit that everybody else throws up on YouTube. But life’s not fair. (The teaser is below; if you’re signed into Netflix, you can watch the whole thing here.)