This Lana Del Rey Demo About BBM Sexting Could’ve Been The “E-Mail My Heart” Of 2011
A demo of an old Lana Del Rey song called “BBM Baby” has leaked, and it’s a true shame it never saw the light of day until now. For those of you who don’t know or can’t remember, BBM was (is?) BlackBerry Messenger, a messaging application through BlackBerry phones, which were wildly popular several years ago and are now used only by President Obama and Kim Kardashian. Though this Penguin Prison-produced track is only five years old, it sounds like a fossil because of how quickly technology changes. In the song, LDR tells her lover how much she enjoys sexting him, and asks him to be her “BBM baby.” Consider it a parallel to Britney Spears’ 1999 time capsule “E-Mail My Heart,” in which the burgeoning pop star begs her S.O. to give her another chance, specifically by sending an electronic message to her heart. Listen to “BBM Baby” below.