Brawndo Has The Electrolytes Your Nerd Collector Craves
A lot of buzz on Brawndo right now, the fake energy drink from the underrated dystopian nightmare Idiocracy that is now being sold in actual stores. But this article about the weird success of Brawndo from Sunday's New York Times Magazine hints at something far grander in scale: This happened not because of a movie-studio marketing brainstorm. (Twentieth Century Fox ...
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