Everything you said about the Black Keys is correct. They've sucked since Rubber Factory. There's even an interview where Patrick Carney basically admitted to dumbing down their music for the sake of ad money.
I don't know...I don't do it myself, so I can only say so much. But my roommate slapped some stuff together in literally hours, and that shit went bananas on the internet.... Plus he even taught my other roommate how to do it, and just the other day he put together a track that I thought was catchy enough that I'd listen to it regardless of the fact that my friend made it. And he learned abelton like...the day before.
You do realize that the guy won THREE grammys, right? Pretty sure the press was on his ass that night, and will continue to keep on his ass for a while.
Not to mention the fact that a quick Google News search for Skrillex (at this very instant) yields headlining results from Rolling Stone, Huffington Post, USA Today, Village Voice, Us Magazine, LA Times...and that's within the past few DAYS.
James Blake, on the other hand, has a little something from Spinner and then a whole lot of casual mentions from small-time pubs or LeBron James results...
My roommate's a dubstep DJ...he's obviously not Skrillex status, but he's got a considerable cult following online. He makes lots of different styles (house, electro, drum n bass, dubstep, etc.) and he occasionally dips into brostep with some pretty extreme wob-wob-wobs and the like.
Not too long ago he gave me a detailed tutorial on how he makes some of his songs. In particular, he showed me how he makes the brostep-type songs (the ones that get him tens of thousands of YouTube hits rather than thousands) and it's SO goddamn simple...the reason he even showed it to me in the first place is he was making a joke about how people get stupid rich out of making the easiest possible electronic music. Just get a pirated copy of abelton, a couple of triggers, and less than a day's work.
I'm sorry, but---especially after seeing that---it's garbage.
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