Young NYC trio Sunflower Bean play a version of dream-pop with clean sonics and a brisk rock backbeat. They’re one of those bands who will be everywhere at SXSW this year, and ahead of next week’s Austin festivities they’ve shared the video for “Easier Said,” a sparkling/sighing gem from their recent Human Ceremony. Directed by Charlotte Hornsby and Jesse Ruuttila, the clip gives lead singer Julia Cumming a chance to flex her fashion-model charisma in on the back of a motorcycle and work on her rock-star moves in a desolate field. And if I’m understanding it right, the Grim Reaper shows up at one point? Either way, the song is rad, so watch below.
Human Ceremony is out now on Fat Possum. Buy it here.