When Apple announced that it was buying Beats Electronic for $3 billion, way more than the company was valued at, people were confused, and Apple’s stock price took a plunge. As it turns out, though, that purchase may have been an evil-genius move. Forbes speculates that Apple may be moving away from the standard 3.5mm headphone jack. The company has submitted specifications for headphones that will connect to its very own proprietary Lightning port, which means standard headphones won’t work with it. If they go through with this, you’ll have to buy Apple headphones if you want to use them with Apple devices.
This new Lightning port situation apparently has some advantages for users, as well as for the company. They’ll be able to offer better lossless sound quality, and you’ll be able to use the headphone cord to do more than adjust volume and answer phone calls. But let’s be real. They won’t be doing this out of the kindness of their hearts. They’ll be doing this so you have to buy your headphones (or, at the very least, your headphone adapters) from Apple, and you’ll have to pay Beats prices for them. All of which is to say: Get ready to give Apple even more of your money. Because what the fuck else are you supposed to do? Switch to Zune?