Tunde Olaniran – “Critical” Video (Stereogum Premiere)

Tunde Olaniran is unique among rappers-turnt-singers, a true character whose quirks don’t outshine his obvious talent. On “Critical,” a track from his recent Yung Archetype EP, the electrifying, androgynous Michigan musician — whose day-job is statewide Manager of Outreach for Planned Parenthood — vogues and emotes his way across a skittering, bass-booming production that wouldn’t sound out of place on Yeezus. Director Kevin Eckert’s video finds Olaniran sporting a massive wave of hair, rocking wild outfits, and basically carrying himself like a superstar. Perhaps he’s on his way? See for yourself below.

Yung Archetype is out now on Quite Scientific. Buy it here.