Hear Karen O Sing “Marshmallow World” In Target’s New Christmas Ad

Karen O soundtracks a new holiday commercial from Target with a modern take on the 1949 Christmas song “Marshmallow World,” which was written by Carl Sigman and composed by peter DeRose. And if I’m reading this press release from Target correctly, get used to hearing this song a lot during the coming months: apparently this “exciting collaboration” is going to be used in 15 different TV spots for the retailer. Karen O’s past commercial deals have included Sonos, Chipotle, Absolut, and a 2006 Adidas ad that was directed by Spike Jonze and featured an original song called “Hello Tomorrow.” Watch the Target spot below.

[Photo by Trixie Textor/Getty.]