Near the end of every year, the BBC (or, as it happens, a group of BBC-selected tastemakers) picks a whole pile of artists — mostly British, but not entirely — who might be a big deal over the next 12 months. They eventually settle on one. Their track record is strong. Last year, it was Sam Smith, and he competed against people like FKA twigs, Sampha, Jungle, and Chance The Rapper. The year before, HAIM won it. The BBC just announced next year’s list of prospects, and at least a few of the names should be familiar to regular readers: Atlanta soul-rap bohemian Raury, London dance-pop spell-weaver Shura, Las Vegas silky-disco eminence Shamir. There are also a few people I’ve only barely heard of, if at all: A handful of grime rappers, a few smooth house-garage types, a couple who sound surprisingly grunge-esque. Below, check out the full list of nominees.
This year’s longlist:
George The Poet
Years & Years
The BBC will announce a winner 1/10. Team Shamir.