Deafheaven’s George Clarke is the co-founder of All Black Recording Company, and they’re milking Sunbather’s beautifully distinctive cover art for all it’s worth. For one thing, they’ve been selling $85 Jacquard woven blankets that look like the album cover; a second edition of 50 just sold out. Have a look:
As Pitchfork points out, today the label announced that they’re selling the font used on Sunbather, a custom typeface created by Nick Steinhardt. It’s available in three weights: Book, Bold, and Black. Get it here, and check it out below, where you can also read a description of the font.
“Sunbather” is a stenciled flare-serif display face inspired by bright light and dissipating legibility. Referencing similar historical type experiments by Jan Tschicold, it questions the mind to connect what the eyes cannot see when the thinnest strokes of a didone font evaporate. The results were then finely tapered and sharpened to create a stern and angular mood when set in text or large words.
“Sunbather Book” was originally designed for Deafheaven’s acclaimed 2013 album cover, with the “Bold” weight crafted for use in smaller text, song titles, and throughout the packaging, print and web campaign. The “Black” weight is the most recent addition, created to round out the suite.