Watch James Corden’s New Apple Music Commercial

Human schtick-monster James Corden has landed himself a gig as the new pitchman for Apple Music, and when histories of our time are written decades from now, they will say that an affable British attention addict was the man who won the streaming wars. In his new two-minute Apple Music commercial, Corden fires off a barrage of Apple Music commercials at a panel of bigwigs that includes Jimmy Iovine, and we see those commercials manifest themselves on our screens. Pharrell cameos. Watch it below, if you must.

Those Taylor Swift ads don’t seem so bad now, do they?