During most of the year, it’s extremely difficult for a major-label rap artist to get an album out. During the last six weeks of the year, though, those albums come fast and furious. I have no idea why that would be, but one of the biggest albums of this year’s fourth-quarter rap-album marathon is Rick Ross’ Hood Billionaire, his second studio LP of 2014. He’s already shared a bunch of songs, all of which feature somebody: “Elvis Presley Blvd.” with Project Pat, “Keep Doin’ That” with R. Kelly, “Nickel Rock” with Lil Boosie, “Movin’ Bass” with Jay Z. The latest single is “If They Knew,” a love-rap with the R&B singer K. Michelle. The new video, from Ross’ frequent collaborator DRE Films, has a sloppy soap-opera storyline and the deeply entertaining sight of Ross and Michelle looking glamorous in a laundromat for some reason. Watch it below.
Hood Billionaire is out today on Def Jam.